Setting Sail for A New Striving Journey

2023-01-18

The year 2023 is a new start. On the morning of January 18, Shanghai International Exhibition (Group) Co., Ltd. (“SIEC”) held a headquarters move-in ceremony on the 18th floor of Lippo Plaza at No.222 Huaihai Road, Shanghai. Leaders and departmental heads of the Council for the Promotion of International Trade Shanghai (“CCPIT Shanghai”), SIEC leaders and executives of SIEC subsidiaries attended the event. Zhou Minhao, Chairman of the CCPIT Shanghai, and Gu Chunting, Vice Chairman and SIEC Party Secretary & Chairman of the board of the CCPIT Shanghai, jointly unveiled the SIEC plaque. Yang Dongsheng and Ma Yi, Vice Chairmen of the CCPIT Shanghai, Wang Lei, SIEC President, and Yang Ling, Deputy Party Secretary of the SIEC and other officials witnessed this important moment together.

 

In order to faithfully implement the spirit of the 20th CPC National Congress and promote the fulfillment of the goal of “Building Shanghai into an international exhibition capital in an all-round way” as set forth in the city’s “Fourteenth Five-Year Plan”, the CCPIT Shanghai integrated exhibition resources to set up SIEC in 2022. SIEC is mandated to develop itself into a world-class and internationally renowned exhibition group in China, give play to its role as a main force in the exhibition industry, and further promote the high-quality, modern and sustainable development of Shanghai's exhibition industry. 


The SIEC will adhere to the tenet of “Two Services”. Firstly, SIEC commits itself to serving the overall strategic situation of the Party and the country. Closely centering on the national diplomacy, economic and trade policies and the economic and social development requirements of the new era, SIEC has proactively participated in the organization of government-led projects, including CIIE, ICIF and CO EXPO, and took the lead in establishing the “Big Hongqiao” Exhibition Industry Alliance. Secondly, SIEC serves enterprises by firmly following the path of market-driven, internationalized and specialized development to energetically build itself into a platform for exchange and cooperation between exhibitors and procurers. It has successfully hosted some 700 specialized exhibitions covering a wide range of industries in China, organized over 100 Chinese exhibitor delegations to participate in overseas exhibitions, and gradually held its own exhibitions overseas. 


The SIEC strives to leverage trade promotion advantages. Drawing upon the resource advantages of the CCPIT system in connecting government with enterprises, domestic enterprises with overseas partners, and supply and demand, SIEC has built a comprehensive exhibition industrial chain covering domestic and overseas exhibitions, digital exhibitions, exhibition hall operations, exhibition transportation, exhibition planning, advertising operations, etc.


The SIEC endeavors to establish premium brand exhibitions. After years of cultivation, the SIEC now has more than 30 international brand exhibitions, with an annual exhibition scale of over 1.5 million square meters, covering industry, consumption, cultural and creative industries. Among them, the SIEC’s auto, wedding dress, musical instrument, mold and dye exhibitions are the largest and most influential ones in the world. In addition, its auto show and musical instrument exhibition have successfully ranked among the top 100 business exhibitions in the world. In particular, its auto show comes 5th in the world. 


The SIEC emblazes exploration and innovation. To adapt to the new development pattern, the SIEC will take a forward-looking approach, embrace changes, make scientific adjustment, proactively work with various parties to set itself as a new benchmark for the transformation and development of the exhibition industry, and strive to explore new exhibition forms with integrated online and offline development.


The SIEC embraces new opportunities and reaches new heights from a new starting point. SIEC will continue to give play to its exhibition advantages in trade promotion, focus on creating value for its partners, serve industrial revitalization, lead industry trends, further push forward the brand-based, internationalized and IT-driven development of China's exhibition industry, and write a new chapter in the new journey of Chinese modernization.